If she were at a bar and smiled at him, Derek of 1993 would have melted.
He wouldn’t have walked up and said, “Oh, wait, you like the Red Sox?! ” before putting his hand in her face and turning away.
But Derek of 2013 simply clicked an X on a web-browser tab and deleted her without thinking twice.
If he walked into a bar, you’d probably go, “Oh, there’s a white guy.” At our focus group on online dating in Manhattan, Derek got on Ok Cupid and let us watch as he went through his options.
These were women whom Ok Cupid had selected as potential matches for him based on his profile and the site’s algorithm.
Whether it’s where I’m eating, where I’m traveling or, God forbid, something I’m buying, like a lot of people in my generation—those in their 20s and 30s—I feel compelled to do a ton of research to make sure I’m getting every option and then making the best choice.
If this mentality pervades our decisionmaking in so many realms, is it also affecting how we choose a romantic partner?
Today’s generations are looking (exhaustively) for soul mates, whether we decide to hit the altar or not, and we have more opportunities than ever to find them.